If you’ve heard people talking about SEO (Search Engine Optimisation) and thought, “Sounds complicated – I’ll deal with it later,” you’re not alone. But the truth is, SEO doesn’t have to be scary. You can make your WordPress blog more SEO-friendly in just a few simple steps — no tech wizardry needed.
Let’s walk through it together!
What is SEO (and why should you care)?
SEO is just a fancy way of saying, “help Google (and other search engines) find and show your blog posts to more people.”
If you want more readers, more visitors, and more chances to share your ideas, a little bit of SEO goes a long way.
Step 1: Choose a good keyword
A keyword is the main word or phrase someone would type into Google to find your post.
Example:
If you’re writing a blog about how to grow tomatoes, a good keyword might be “how to grow tomatoes” or “best tips for tomato plants.”
Before you even start writing, ask yourself:
“What would I type into Google if I wanted to find this?”
Step 2: Use your keyword (but don’t overdo it)
Once you know your keyword, sprinkle it in naturally:
- In the blog title
- In the first paragraph
- In a few headings (if it fits)
- In the image alt text
- In the URL (the web address)
- A few times in the body of the text
Important: Don’t stuff your post with keywords like a turkey. It should still sound natural when you read it out loud.
Step 3: Make your titles and headings clear
Google loves organised posts.
Use Headings (like H2 and H3) to break up your content.
Think of headings as signposts that tell readers (and Google) what’s coming next.
Example:
- H1: How to grow tomatoes (your blog post title)
- H2: What you’ll need
- H2: Step-by-step guide
- H2: Common mistakes to avoid
You get the idea!
Step 4: Add images (and describe them properly)
Pictures make your post look better and help with SEO too!
When you add an image, always fill in the Alt Text box.
Alt text is a short description of the image. It helps people using screen readers — and it tells Google what’s in the picture.
Example:
Alt Text: Red tomatoes growing on a vine in the sun.
Step 5: Write a meta description
The meta description is a short little blurb that shows up under your blog post link in Google search results.
Keep it simple:
- Around 155 characters
- Include your keyword
- Make it sound inviting
Example:
“Learn the easy steps to grow juicy tomatoes in your backyard. Our beginner’s guide covers everything you need to know!”
If you’re using a plugin like Yoast SEO or All in One SEO, they’ll give you a box to fill this in when you’re writing your post.
Step 6: Link to other helpful stuff
- Internal links – Link to other pages or posts on your own website.
- External links – Link to useful, trusted websites (but open them in a new tab so readers don’t leave your site completely).
Example:
“For more tips, check out our full guide to vegetable gardening.”
Step 7: Keep it fast and mobile-friendly
- Resize your images before uploading them (smaller files = faster pages).
- Pick a mobile-friendly theme (most modern WordPress themes are).
- Don’t add a million plugins — they can slow your site down.
If your page loads slowly or doesn’t look good on a phone, people (and Google) will lose interest fast.
In short
SEO isn’t about tricks.
It’s about making your blog clear, helpful, and easy to find.
If you:
- Pick a good keyword
- Organise your post with headings
- Use images the right way
- Write a nice meta description
- Link to helpful stuff
…you’re already doing great!
One small step at a time — and soon SEO will feel like second nature.